YFP 2024

Led art direction with designs inspired by punk/rock bands, Tumblr culture, and digital destruction to follow rebellion that evolves to create a cultural lens that would eventually led into the 2025 rebrand.

The work showcased here is solely my own, from concept to final execution. For a look at the full art direction and contributions from our team, check out my Behance page.

If you like some of the doodles featured here, they are available for purchase on my Gumroad for both personal and commercial use.